To Advertisers

Advertising in MEDplus

In the sale of advertising, MEDplus is guided by the norms of the Law of Ukraine “On Advertising” and other legislative acts in the current version, which regulate the advertising sphere.

MEDplus does not publish unlabeled advertisements. This means that any publication that is paid for by a third-party legal entity or individual contains a special designation and is separated from editorial materials.

Materials marked SPECIAL PROJEKT and FOR SUPPORT are also advertising, however, the editors participate in the preparation of this content and share the opinions expressed in these materials. Materials marked OVERVIEW may contain advertising.

The editors are not responsible for the facts and evaluative judgments published in advertising materials. According to Ukrainian legislation, the advertiser is responsible for the content of the advertisement.

The list of advertising tags can be updated according to media market trends and innovations in the field of native advertising.

Publishing on the basis of advertising means that the content is provided by the advertiser or produced by the editor, but agreed with the advertiser. The advertiser is responsible for the content of advertising materials. MEDplus may refuse to publish the material, even with an advertising label, if it contains accusations against a natural or legal person, the veracity of which cannot be verified by the editors.

The editors reserve the right to refuse the publication of advertising materials if they contradict the values ​​and mission of MEDplus.

The commercial directorate and management of the company TRC “MEDIA” respects editorial independence and does not interfere in editorial policy.